Airbnb announced on Wednesday (11) a series of changes to the platform aimed at changing the way of traveling — and making it easier for tourists, digital nomads and other enthusiasts of the art of hitting the road to find “different” accommodations, outside the already traditional circuit of travel that favors large capitals and postcards.
Among the changes that should allow this type of finding is the classification of accommodations already available in 56 categories that range from those described by their style – such as the more than one million homes that have “amazing pools” – to those that were highlighted by the rental. (“in the Arctic” is one of the options) and to activities on site, such as skiing.
According to the platform, the changes reflect the shift in the way people travel: half of the nights booked in the last quarter were for domestic travel; longer stays are on the rise and people are looking for more experiences as they are living and working more flexibly.
Therefore, between May and June 2022, a new feature, “Combined Stays” is due to be launched, which will allow travelers to split between two different accommodations in the 100,000 cities in which Airbnb is present worldwide.
The goal is to serve more people who have made remote work not only a temporary resource, but a permanent reality and who want to spend an extended season away from home. 21% of travelers who had an accommodation in Brazil in 2022, according to Airbnb, fit this profile.
Thus, guests will find 40% possibilities when looking for longer stay options, estimates the company. They will still appear in 14 categories such as “Camps”, “National Parks”, “Ski” and “Surf”. In addition, starting this week, Airbnb also offers AirCover, an insurance that now also protects the traveler and not just the host.
The service will be included in any reservations, at no additional cost, and will offer a guarantee of reservation and check-in: if the host cancels less than 30 days in advance or it is impossible to accommodate the guest on arrival, the platform will offer similar or better accommodation or refund.
There will also be protection to “guarantee the veracity of the advertisement”, in cases where the house does not offer the features and comforts promised on the website, in which the platform will also reimburse or find satisfactory accommodation for the guest; and 24-hour security service operated by trained agents who will assist the guest during a “scare” in 16 languages.
Current travel trends
The platform diagnosed that, among the most sought after destinations in Brazil, are Armação dos Búzios (RJ), Japaratinga (AL), Brotas (SP) and Cumbuco (CE). Already the internationals that conquer the Brazilians at the moment are Santiago, in Chile; San Martín de Los Andes and Neuquén, in Argentina; Lima, in Peru; Ibiza, in Spain and Leira, in Portugal.
Among the most booked unique environments experiences by guests in the first quarter of 2022 are microhomes (up 173% compared to 2019, before the pandemic); barns (+160%); domed houses (+134%) and tree houses (+116%).