New York, Mar 4 (EFE).- The controversial Victoria’s Secret lingerie fashion show will return to the catwalk this year after a three-year break and a renewal of the brand, according to the company’s financial director, Timothy Johnson. .
The company, whose supermodels are known as “angels” because they walked with wings, announced in 2019 its withdrawal from the catwalk amid controversy for selling a false image that extremely thin bodies were the perfect, sexualized image of women. , lack of diversity, and the fall of the brand.
The show, which was broadcast on television, had also lost audiences.
In 2020, following a New York Times report, complaints from models and employees of harassment and intimidation by managers were also made known, which they denied.
Although the lingerie brand had said the show would return, it was not specified when and Johnson did not provide many details when making the announcement during the quarterly earnings presentation, People magazine said today.
The chief financial officer was sparing, saying more investment is planned in marketing to build brand awareness “and support the new version of our fashion show, which is coming later this year.”
A company spokesperson assured “People” that the company is committed to defending women and that it is “always innovating and thinking in all areas to continue to put our client at the center of everything we do.”
Among the celebrities who have hung their wings for this parade, which began in 1995, were Tyra Banks, Adriana Lima, Gigi Hadid, Heidi Klum, Gisele Bundchen or Kendall Jenner, among other models and their musical show has also featured with music stars like Justin Bieber, Rihanna, Justin Timberlake, Jay-Z, Katy Perry or Usher. EFE
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