International > Shows
Producer, singer, musician, businessman, Pharrell Williams, named artistic director of Louis Vuitton’s men’s collections on Tuesday, is a genius in all fields, capable of producing worldwide hits and signing notable collaborations with major fashion houses.
Born on April 5, 1973 in the coastal city of Virginia Beach, in the eastern United States, Williams rose to fame in the 1990s when he created the producing duo The Neptunes with his childhood friend Chad Hugo.
They were soon discovered by the architect of the New Jack Swing, Teddy Riley, and quickly collaborated with prominent hip-hop and R&B artists, including singer Kelis.
Accomplished musicians, the two young producers mix influences without preconceived ideas. “It’s R&B crossed with techno, new wave and hip-hop,” Teddy Riley told the newspaper. The New York Times.
The 2000s marked its launch into orbit among the most demanded producers in the industry.
are behind hot in here of the rapper Nelly, number one in sales in the United States, but they also write I’m a Slave 4 Uby Britney Spears. Her list of collaborations includes Gwen Stefani, Kelis, Jay-Z, Justin Timberlake, Madonna and Snoop Dogg.
In 2001, Williams went to the other side of the recording console by releasing his first album, under the name NERD, an unclassifiable identity group formed with Chad Hugo.
Two years later, the youthful-faced 30-year-old became a superstar in his own right with the single frontinwhich he performed with fellow American rapper Jay-Z.
In the following years he multiplied the projects: he worked with Shakira and Maroon 5, among others. And in 2013, she collaborated with the French group Daft Punk and sang the planetary hit get luckybefore launching, a few months later, the theme Happya pop bomb turned into a classic.
A collection for Chanel
In his musical career, Pharrell, whom the general public already calls by his first name, has won 13 Grammys, the great awards of the American music industry.
Art lover, collector, Pharrell Williams has also stood out on the red carpet for his keen sense of fashion.
Thus, he was one of the first to break the dress codes for gala nights. His Bermuda shorts paired with a jacket and dress shoes caused a sensation, as did his top hat, created by designer Vivienne Westwood.
In 2003, Pharrell launched his own ready-to-wear brand, Billionaire Boys Club, heavily inspired by the rise of streetwear.
“I have the same philosophy to dress as when I make music,” that is, a “universalist” spirit, open to all currents, without prejudice, he said in an interview with US public radio NPR.
The producer and businessman also stood out for his collaborations with Adidas, Louis Vuitton, Colette and even Chanel, for which he produced a collection in 2019.
This father of four children, married in 2013 and close to turning 50, knows how to capture the spirit of the times and take advantage of trends, both musical and fashion.
His creative force is sure to be a boon for Louis Vuitton: Pharrell’s first collection will hit the runways next June during Men’s Fashion Week, the brand said.
Editing: Emilio Gomez